In today’s so-called “new economy”, where the fundamental principles of business are becoming more and more efficient and effective via the use of information and communications technology, there are bigger pressures on businesses to differentiate themselves from the rest. And, whilst land and capital provided the necessary strategic lever a few decades ago, these are today being replaced by a more fluid and less tangible resource – knowledge!

At Think Training, we believe that knowledge is at the heart of achieving competitive advantage, and feel that this can only be nurtured and leveraged via appropriate approaches to HR management. In our view, this starts with having a well-trained workforce that does not only recognise the need to deliver on-the-job, but also has an understanding of the underlying objectives of the organisation and appreciates its contribution for these to be achieved.

One of the key differences that distinguish Think Training from other organisations in the field is that we are not grounded in purely academic foundations. We are not academics whose main aim is to bring rational theory into business, but business practitioners who live the knowledge management problem on a daily basis and who therefore understand the nuances of people management first hand. Of course, where necessary, we bring knowledge from best practice around the world into our training programmes, in order to encourage an approach that customises the basic theoretical foundations to the particular characteristics of your business.

Think was born out of 20 years of experience in managing knowledge-based set-ups. We feel that we have a lot to contribute in helping other businesses leverage this key strategic resource to their advantage.